Audible

16 Jun Audible already accounts for 80% of the market share in Spain

Posted at 09:37h in Nozama Blog by
0 Likes

 

  • Audible, exceeds 13,000 titles in the Spanish catalog
  • Podcasts and audiobooks, an unprecedented boom for new generations

 

Audible, with only 18 months of life, has surpassed 80% of the Spanish market share in audiobooks. A monthly growth of 23% with 15 million hours listened to between the different titles in its catalog. A resounding success after investing 4.5 million euros in its own productions.

The multitasking service has grown exponentially among the youngest, being one of the most demanded means of listening and reading by the new generations. This unprecedented boom has driven the growth of podcasts and audiobooks in terms of both titles and the number of daily listeners. A movement that has encouraged the main publishers in the country to bet heavily on this format, as recently reported by the Reading Barometer of the Ministry of Culture.

Audible has been in Spain since October 2020, is the largest Amazon audiobook and podcast producer in the world, and has not stopped growing since its launch. “The evolution of the business has been very satisfactory since Audible landed in Spain. The pandemic helped us, but there have also been changes in consumption. And the first has been the ability to stay connected at home, at work, while exercising, or while resting” statement Matthew Gain, Audible’s senior vice president for Europe.

The average reading time for a podcast ranges from 20 minutes to 30 minutes and for a book of approximately 10 hours, its price is 9.99/month after consuming the 30 days free.

How does Audible work?

 

Under highlights, you can choose your preference from the following suggestions; Subscription benefits, bestsellers, new releases, podcasts, audiobooks in English, and much more.

Or browse categories: Science Fiction & Fantasy, Ministry & Thriller, Children’s Audiobooks, Personal Growth, Romance, History, and Others.

In general, it is an interactive, intuitive, and didactic platform with endless content to enjoy, learn, and immerse yourself in the sound wave. Best of all, you can consume all the information you want at any time and from anywhere at a super affordable price under Amazon’s guarantee.

Let’s go with the Amazon Universe, we make Amazon work!