09 Jun How do I open an account with Amazon USA?
It’s very common that, if you’re thinking of selling on Amazon US from another country, you’re not sure how to do it. For that reason, from Nozama Solutions we want to share with you a quick guide with the steps you should follow.
To get started, log in to Amazon Seller Central and sign up. Check that the web page ends in “.com”, which is the generic and international domain. Once inside, create your Amazon account and enter your details.
You’ll see the steps as follows: Company > Info Seller > Info Billing > Store > Verification. But let’s take it one step at a time!
Company Information
The first thing Amazon will ask you for is the location of the business. Regardless of whether you’re selling in the United States, you must indicate your actual location. In other words, if your company is registered in Spain, you must include that country. Then, you will have to indicate other information such as the company name, contact, tax identification number and the Federal Taxpayer Registry (RFC), which in the U.S. is the Tax ID number.
Seller Information
In this section, you will need to include the details of the main contact person (only one) and attach your passport or ID card in the case of Europe, or your driver’s license or passport in the case of the USA.
They’ll also ask for information about your company and the type of account you want to set up. This can include details about your business structure, products, and sales model.
It is very important that you respect all of Amazon’s requirements when uploading files so that the platform does not paralyze the procedure.
Billing
When you’re setting up your billing information, you’ll need to provide your bank account details so that Amazon can deposit your sales proceeds. You’ll see a “name of financial institution” drop-down, which includes the most relevant banks in the U.S. and Canada. It can be used in the US and Europe so you can choose the option that best suits your account.
If necessary, set up Amazon’s fee structure and understand how you’ll be charged commissions for sales or other services.
Shop
When you decide to create your Amazon online store, you need to customize your profile page, set up your shipping and return policies, and upload your product images and detailed descriptions. In addition, you must provide information about your brand, in this section you can attach the NMSDC certificate (National Council for the Development of Minority Suppliers of the USA). If you have one, if you have one.
You’ll also have the option to decide whether to use Fulfillment by Amazon (FBA), where Amazon stores, packages, and ships your products for you, or if you’d prefer to handle it on your own using Fulfillment by mechant (FBM).
Verification
At this point, you’ll need to provide Amazon with information about the business representative to verify their existence. The verification process is as follows:
- If Amazon deems your data valid, it will notify you within the first 48 to 72 hours.
- The next step is verification by postal letter or video call, at Amazon’s choice. In the case of the letter, the process may be delayed until the shipment is effective within 7 to 10 days. The video call appointment also depends on Amazon’s availability.
- Within 48 to 72 hours you will receive the result of the verification. If you pass the test without any issues, you will be able to proceed with the opening of the store, start assigning platforms, and publish your products.
- If the verification result is invalid, Amazon will ask for any information it deems doubtful and you will have to go back to step number 2.
It’s important to review and comply with all of Amazon’s policies and requirements for sellers before you start selling on the platform. This will ensure a successful selling experience and avoid potential issues with your account.
But, now that you know that you can sell in the U.S. from your country, you can sell in the U.S. In the U.S., why not jump into the biggest market Amazon currently has?